78728 Zip Code Population and Demographics

In this article, we'll explore the population statistics for the zip code 78728, including popular demographics data like median age, number of households, household income, gender, employment and unemployment rates, occupations, religion, and more.

78728 is a zip code in Travis County and Williamson County, Texas, which covers Austin CCD and Round Rock-Georgetown, with a total population of 25,359 people.

We are using the latest American Community Survey (ACS) 5-Year survey data from the US Census Bureau, which is accurate up to 2021.

Table of Contents

Population

There is a lot of data that lets us see how many people live in the 78728 zip code. The most basic data is the total population, which is the total number of people living in 78728.

The estimated population of people living in 78728 is 25,359, with a median age of 35.4.

We can look back at data from previous years to see how the population in the 78728 area has changed over the last 5 years.

Year Population Change 5-Year Change
2021
25,359
+16.02%
+19.36%
2020
21,857
+3.47%
-
2019
21,125
 -1.65% -
2018
21,480
+1.11%
-
2017
21,245
 - -

Population of 78728 by Race and Ethnicity

How much has the race and ethnicity of the population in the 78728 zip code changed? The US Census Bureau gives us a few defined types that the population is broken down into.

Let's look at the total numbers and also the change over the last 5 years.

Race 2021 2017 Change
White
38.4%
41.2%
 -6.80%
Black/African American
15.8%
17.9%
 -11.73%
Native
0.2%
0.3%
 -33.33%
Hispanic
30.1%
28.8%
 +4.51%
Asian
11.3%
8.3%
 +36.14%
Hawaiian/Pacific Islander
0%
0%
 0.00%
Two Or More Races
3.4%
3.4%
 0.00%
Other
0.8%
0.1%
 +700.00%

This data can be very important for anybody studying the 78728 zip for a number of reasons, including social and economic research, planning and development, and marketing to a multi-cultural population.

Note that the Native group includes both Native American and Alaskan Native people.

Population of 78728 by Age and Gender

We can also monitor the change of the age and gender in the 78728 zip code to track track trends in the population over time.

We can see how the population in 78728 has changed over the last 5 years by median age as a total, and also by male and female.

Year Total Male Female
2021 35.4 +1.14% 35.8 +3.17% 34.4 -2.27%
2020 35 -0.57% 34.7 +0.87% 35.2 -1.4%
2019 35.2 +1.15% 34.4 +0.88% 35.7 +0.28%
2018 34.8 +1.75% 34.1 +2.1% 35.6 +0.85%
2017 34.2 - 33.4 - 35.3 -

The median age of the 78728 zip gives you an idea of the age distribution, with half of the population being older than the median age and half being younger.

This can then be used to infer and compare against birth rates, parent ages, and more metrics to understand the population. For example, an increasing median age indicates an aging population in the 78728 area, which can be a sign of a declining population in terms of birth rates and workforce participation.

Age 2021 2017
(Years) Male Female Male Female
0 to 9 1,768 -23.92% 1,128 +52.28% 1,364 1,805
10 to 19 819 +9.77% 918 +15.18% 889 1,013
20 to 29 1,693 +33.34% 2,103 +9.5% 2,323 2,204
30 to 39 2,359 +25.09% 2,114 +41.94% 2,984 3,094
40 to 49 1,516 +31.24% 1,337 +39.34% 2,035 1,773
50 to 59 1,231 +3.87% 1,410 +13.01% 1,256 1,556
60 to 69 819 +46.9% 954 +18.01% 989 1,079
70+ 270 +20.26% 806 -16.35% 326 669

Median Household Income

The latest median household income for the 78728 zip code is $64,054.00.

In simple terms, the median income is the middle income of a group of people. Half of the people in the group make more than the median income, and half make less.

The median income is a good indicator of the overall income of a group of people, and can be used to compare against other metrics such as the average income, per capita income, and more.

Median Income by Age

We can also look at the median income by age to see how the median income varies by age, and how it compares to the overall median income for 78728.

  • Under 25
    $45,362.00
  • 25 to 44
    $65,539.00
  • 45 to 64
    $68,918.00
  • 65 and over
    $42,800.00

Average Household Income

Whenever we ask what is the average household income in the 78728 zip code, we are actually talking about the mean household income.

This is calculated by adding up all the incomes of all the households in 78728, and then dividing that number by the total number of households.

This is a good way to get a general idea of the average income of a group of people, but it can be skewed by a very high or very low incomes.

The average household income of 78728 is currently $82,496.00.

In terms of accurately summarizing income at a geographic level, the median income is a better metric than the average income because it isn't affected by a small number of very high or very low incomes.

If you had an area where the average income was greater than the median, it can mean that there is significant income inequality, with income being concentrated in a small number of wealthy households.

4.56% of households in 78728 are classed as high income households (making $200,000+ per year).

Household Income Tiers

The US Census Bureau divides households into income tiers based on the median income for the area. This is a good way to compare the income of 78728 against other zip codes.

  • Less than $24,999
    13.83%
  • $25,000 to $49,999
    23.94%
  • $50,000 to $74,999
    21.57%
  • $75,000 to $99,999
    9.10%
  • $100,000 to $149,999
    19.54%
  • $150,000 to $199,999
    7.45%
  • $200,000 or more
    4.56%

Per Capita Income

The per capita income in 78728 is $41,364.00.

Per capita income is the average income of a person in a given area. It is calculated by dividing the total income of 78728 by the total population of 78728.

This is different from the average or mean income because it includes and accounts for all people living in the 78728 area, including people like children, the elderly, unemployed people, retired people, and more.

Education Levels

We can also look at the education levels in 78728 to see how many people have a high school degree, a bachelor's degree, or a graduate degree.

Educational attainment is a good indicator of the overall education level of a population, and can be used to compare against other metrics such as the average income, per capita income, and more to see how education levels affect income, unemployment rates, and more.

  • Master's degree or higher
    18.00%
  • Bachelor's degree
    46.43%
  • Some college or associate's degree
    8.99%
  • High school diploma or equivalent
    25.35%
  • Less than high school diploma
    1.24%

Employment

Employment rates are all based around the total population in 78728 that are over the age of 16.

Currently, the total population of the 78728 zip over the age of 16 is 20,989.

Of those people, a total of 80.00% are working or actively looking for work. This is called the labor force participation rate.

The participation rate is a useful market measure because it shows the relative amount of labor resources available to the economy.

The employment to total population rate in 78728 is 77.40%.

Employment by Age

We can look at the employment rates by age to see how it compares to the overall employment rate. Here's how that breaks down for the 78728 zip code.

Age Population Participation Unemployment Rate
16 to 19 years 701 41.90% 28.20%
20 to 24 years 1,310 92.10% 0.00%
25 to 29 years 3,217 94.60% 2.00%
30 to 34 years 2,749 84.30% 7.20%
35 to 44 years 5,413 90.50% 1.50%
45 to 54 years 3,248 78.30% 4.00%
55 to 59 years 1,288 93.80% 2.20%
60 to 64 years 1,238 76.30% 1.40%
65 to 74 years 1,375 25.00% 0.00%
75 years and over 450 0.00% 0.00%

Employment by Race

Another very interesting employment statistic we can look at is the employment and unemployment rates by race in 78728. The table below shows the rates for each of the ethnicity groups types defined by the US Census Bureau (which we mentioned earlier in this article).

Age Population Participation Unemployment Rate
White 12,194 80.90% 3.20%
Black or African American 3,412 84.10% 7.00%
American Indian and Alaska Native 140 80.70% 0.00%
Asian 2,295 72.50% 0.00%
Native Hawaiian and Other Pacific Islander 0 0.00% 0.00%
Other 895 70.90% 0.00%
Two or more races 2,053 80.90% 0.60%
Hispanic or Latino 5,822 80.80% 5.80%
Not Hispanic or Latino 8,630 79.80% 0.60%

Occupations

In this section we can look at the most common occupations for people living in the 78728 area as well as the gender breakdown and earnings of them.

The total population of civilian employees that are 16 years old or older in 78728 is 16,249, with median earnings of $48,092.00.

Women in 78728 are earning approximately 81.00% of the men's earnings.

Population Earnings
Total 16,249 $48,092.00
Male 8,820 $52,719.00
Female 7,429 $42,694.00

Occupations by Category

In the table below, we can break down the population and earnings for 78728 even further by occupation. The list of occupation categories below will show you how many people are employed in each category and the median earnings of each profession.

Occupation Employed Earnings
Management 2,030 $66,985.00
Business and Financial 1,341 $57,165.00
Computer and Mathematical 1,832 $68,919.00
Architecture and Engineering 568 $82,016.00
Life, Physical, and Social Science 123 $49,795.00
Community and Social Service 204 $63,596.00
Legal 42 $102,500.00
Educational and Library 435 $34,904.00
Arts, Design, Entertainment, Sports, and Media 504 $67,577.00
Healthcare Practitioners 948 $58,343.00
Healthcare Support 297 $40,894.00
Firefighters and Protective Service 107 $31,915.00
Law Enforcement 120 $81,338.00
Food Preparation and Serving 589 $19,806.00
Building and Grounds Cleaning 574 $16,765.00
Personal Care and Service 285 $38,147.00
Sales 1,911 $42,892.00
Office and Administrative Support 1,780 $43,427.00
Farming, Fishing, and Forestry 0 $0.00
Construction and Extraction 257 $31,250.00
Installation, Maintenance, and Repair 366 $85,000.00
Production 549 $33,809.00
Transportation and Material Moving 908 $22,227.00

Occupations by Gender

Now we can also look at the occupations by category for 78728 when it is broken down by male and female.

This lets us see how many male and females work in each occupation, the median earnings, and the male to female ratio of earnings for 78728.

That last metric is important because it can be used to look at the gender pay gap between men and women.

Occupation Male Female
Population Earnings Population Earnings
Management 1,240 $85,496.00 790 $58,000.00
Business and Financial 681 $56,228.00 660 $58,510.00
Computer and Mathematical 1,369 $84,536.00 463 $65,563.00
Architecture and Engineering 500 $81,694.00 68 $105,323.00
Life, Physical, and Social Science 98 $86,458.00 25 $0.00
Community and Social Service 59 $93,201.00 145 $63,202.00
Legal 12 $0.00 30 $0.00
Educational and Library 174 $21,500.00 261 $39,350.00
Arts, Design, Entertainment, Sports, and Media 239 $85,733.00 265 $58,646.00
Healthcare Practitioners 25 $0.00 923 $57,992.00
Healthcare Support 58 $0.00 239 $40,337.00
Firefighters and Protective Service 107 $31,915.00 0 $0.00
Law Enforcement 120 $81,338.00 0 $0.00
Food Preparation and Serving 226 $35,625.00 363 $16,402.00
Building and Grounds Cleaning 173 $24,177.00 401 $16,085.00
Personal Care and Service 77 $38,491.00 208 $21,974.00
Sales 993 $44,404.00 918 $37,679.00
Office and Administrative Support 578 $42,537.00 1,202 $44,233.00
Farming, Fishing, and Forestry 0 $0.00 0 $0.00
Construction and Extraction 185 $30,950.00 72 $32,768.00
Installation, Maintenance, and Repair 366 $85,000.00 0 $0.00
Production 376 $34,297.00 173 $29,479.00
Transportation and Material Moving 727 $22,080.00 181 $27,760.00

Households and Family Size

A household is defined by the US Census Bureau as a group of people who occupy a housing unit. A housing unit is a house, apartment, mobile home, group of rooms, or single room occupied as separate living quarters.

There are currently 12,665 households in 78728, with an average household size of 2 people.

A family is defined as a group of two or more people related by birth, marriage, or adoption who live together in the same household.

There are 6,831 families living in the 78728 zip code with an average family size of 2.64 people.

Households by Marital Status

The four categories of household by marital status are:

  • Married-couple family
  • Male householder with no spouse present
  • Female household with no spouse present
  • Nonfamily household

The table below shows the total number of households and families, with the average sizes of each, that live in 78728:

Married Male Female Nonfamily
Total Households 4,522 773 1,536 5,834
Average Household Size 2.74 3.02 2.58 1.14
Total Families 4,522 773 1,536 0
Average Household Size 2.74 2.46 2.43 0

Poverty

Of the 6,831 families living in 78728, 13.90% are considered to be below the poverty threshold.

The table below shows the latest poverty thresholds in 78728:

Household Size Poverty Threshold
1 Person $14,580.00
2 People $19,720.00
3 People $24,860.00
4 People $30,000.00
5 People $35,140.00
6 People $40,280.00
7 People $45,420.00
8 People $50,560.00

Housing

There are 13,524 housing units in 78728.

The table below shows the split between occupied and vacant units:

Total Percentage
Occupied 12,665 93.65%
Vacant 859 6.35%

67.27% of the total 13,524 housing units in 78728 are rental units. This is approximately 9,098 properties.

For owner-occupied housing units, a total of 3,567 are occupied by the owner - or 26.38% of the total.

Rental Rates

The median rent for a property in 78728 is $1,267.00.

In the chart below, we can look at the number of rental properties in 78728 that fall into a particular rent range. These can then be used to compare with other areas, or to see how they have changed over time.

  • No rent paid
    0
  • Less than $500
    110
  • $500 to $999
    1,345
  • $1,000 to $1,499
    5,180
  • $1,500 to $1,999
    1,670
  • $2,000 to $2,499
    637
  • $2,500 to $2,999
    68
  • $3,000 or more
    88

Property Value

The median value of a property in 78728 is $304,600.00.

Just like with rental rates, we can look at the number of properties in 78728 that fall into a particular value range.

  • Less than $50,000
    77
  • $50,000 to $99,999
    1
  • $100,000 to $149,999
    74
  • $150,000 to $199,999
    142
  • $200,000 to $299,999
    1,425
  • $300,000 to $499,999
    1,758
  • $500,000 to $999,999
    83
  • $1,000,000 or more
    7

Property Age

We can also look at the age of properties in 78728. The chart below shows the number of properties in 78728 that fall into a particular age range.

  • 1939 or earlier
    25
  • 1940 to 1949
    0
  • 1950 to 1959
    0
  • 1960 to 1969
    129
  • 1970 to 1979
    480
  • 1980 to 1989
    3,744
  • 1990 to 1999
    4,371
  • 2000 to 2009
    2,480
  • 2010 to 2013
    2,233
  • 2014 or later
    62

Vehicles per Household

The number of vehicles available per household can be a good indicator of the level of affluence in an area. The chart below shows the number of households in 78728 that have a particular number of vehicles available.

  • No vehicles available
    967
  • 1 vehicle available
    5,906
  • 2 vehicles available
    4,965
  • 3 or more vehicles available
    827

Commuting to Work

In this section, we can also look at how people in 78728 get to work. The chart below shows the number of people in 78728 that commute to work in a particular way.

26 minutes is the average travel time to work for people in 78728.

These commute times can be compared to other date like income and educational levels to see how they relate to each other and if there are any trends in the data that might suggest a correlation.

  • Less than 5 minutes
    302
  • 5 to 9 minutes
    1,036
  • 10 to 14 minutes
    1,364
  • 15 to 19 minutes
    2,534
  • 20 to 24 minutes
    2,152
  • 25 to 29 minutes
    686
  • 30 to 34 minutes
    1,641
  • 35 to 39 minutes
    364
  • 40 to 44 minutes
    570
  • 45 to 59 minutes
    1,018
  • 60 to 89 minutes
    658
  • 90 or more minutes
    243

Summary

We've covered a LOT of demographic and population data for 78728 in this article! Hopefully you have found it very useful in your research of the area.

If you use any of the data found on this page, please consider linking back to USPopulation.org as the source and if you have any feedback or data requests, click here to contact us.

States in 78728

If you want to see how the population and demographics of 78728 compare to other zip codes in Texas, check out the list of all Texas zip codes below: