New London, Waupaca County, Wisconsin Population and Demographics

In this article, we'll explore the population statistics for New London, Wisconsin, including popular demographics data like median age, number of households, household income, gender, employment and unemployment rates, occupations, religion, and more.

We are using the latest American Community Survey (ACS) 5-Year survey data from the US Census Bureau, which is accurate up to 2021.

Table of Contents

Population

There is a lot of data that lets us see how many people live in New London, Wisconsin. The most basic data is the total population, which is the total number of people living in New London, Wisconsin. The estimated population of New London, Wisconsin is 5,601 people, with a median age of 37.8.

We can look at the total population in New London over the last 5 years to see how much it has changed.

Year Population Change 5-Year Change
2021
5,601
+2.28%
+0.83%
2020
5,476
-0.33% -
2019
5,494
-0.51% -
2018
5,522
-0.59% -
2017
5,555
- -

Population of New London, Wisconsin by Race and Ethnicity

We can also look at how the population has changed over the last 5 years by each of the race/ethnicity types as defined by the US Census Bureau.

Race 2021 2017 Change
White
90.6%
95.2%
-4.83%
Black/African American
1.1%
0%
0.00%
Native
0%
0%
0.00%
Hispanic
5.3%
3.2%
+65.63%
Asian
0%
0%
0.00%
Hawaiian/Pacific Islander
0%
0%
0.00%
Two Or More Races
2.6%
1.6%
+62.50%
Other
0.5%
0%
0.00%

This data can be very important for a number of reasons, including social and economic research, planning and development, and marketing to a multi-cultural population.

Note that the Native group includes both Native American and Alaskan Native people.

Population of New London, Wisconsin by Age and Gender

The age and gender of a population is another interesting demographic statistic because it lets us track trends in the population over time. For example, we can see how the population has changed over the last 5 years by median age as a total, and also by male and female.

Year Total Male Female
2021 37.8 -0.26% 35.3 -3.29% 39.3 0%
2020 37.9 -0.52% 36.5 +1.39% 39.3 -4.38%
2019 38.1 +4.1% 36 +1.98% 41.1 +5.12%
2018 36.6 -6.15% 35.3 -7.11% 39.1 -1.51%
2017 39 - 38 - 39.7 -

The median age of New London, Wisconsin gives you an idea of the age distribution, with half of the population being older than the median age and half being younger.

This can then be used to infer and compare against birth rates, parent ages, and more metrics to understand the population. For example, an increasing median age indicates an aging population, which can be a sign of a declining population in terms of birth rates and workforce participation.

Age 2021 2017
(Years) Male Female Male Female
0 to 9 333 +24.75% 360 -43.6% 397 200
10 to 19 367 +19.35% 426 +31.36% 438 541
20 to 29 288 13.84% 426 -15.59% 285 358
30 to 39 389 -15.1% 334 +30.41% 328 447
40 to 49 277 +42.29% 326 -21.67% 383 258
50 to 59 350 +3.27% 448 +3.66% 358 460
60 to 69 198 +27.42% 322 +32.76% 235 411
70+ 306 -22.89% 405 -17.15% 166 336

Median Household Income

The latest median household income of New London, Wisconsin is $57,781.00.

In simple terms, the median income is the middle income of a group of people. Half of the people in the group make more than the median income, and half make less. The median income is a good indicator of the overall income of a group of people, and can be used to compare against other metrics such as the average income, per capita income, and more.

Median Income by Age

We can also look at the median income by age to see how the median income varies by age, and how it compares to the overall median income for New London.

  • Under 25
    $61,909.00
  • 25 to 44
    $65,814.00
  • 45 to 64
    $70,718.00
  • 65 and over
    $27,180.00

Average Household Income

Whenever we ask what is the average household income in New London, we are actually talking about the mean household income.

This is calculated by adding up all the incomes of all the households in New London, and then dividing that number by the total number of households. This is a good way to get a general idea of the average income of a group of people, but it can be skewed by a very high or very low incomes.

The average household income of New London, Wisconsin is currently $65,141.00.

In terms of accurately summarizing income at a geographic level, the median income is a better metric than the average income because it isn't affected by a small number of very high or very low incomes.

If you had an area where the average income was greater than the median, it can mean that there is significant income inequality, with income being concentrated in a small number of wealthy households.

1.30% of households in New London are classed as high income households (making $200,000+ per year).

Household Income Tiers

The US Census Bureau divides households into income tiers based on the median income for the area. This is a good way to compare the income of New London against other areas.

  • Less than $24,999
    24.33%
  • $25,000 to $49,999
    19.61%
  • $50,000 to $74,999
    23.54%
  • $75,000 to $99,999
    7.53%
  • $100,000 to $149,999
    21.86%
  • $150,000 to $199,999
    1.84%
  • $200,000 or more
    1.30%

Per Capita Income

The per capita income in New London is $27,616.00.

Per capita income is the average income of a person in a given area. It is calculated by dividing the total income of New London by the total population of New London.

This is different from the average or mean income because it includes and accounts for all people in New London, Wisconsin, including people like children, the elderly, unemployed people, retired people, and more.

Education Levels

We can also look at the education levels in New London to see how many people have a high school degree, a bachelor's degree, or a graduate degree.

Educational attainment is a good indicator of the overall education level of a population, and can be used to compare against other metrics such as the average income, per capita income, and more to see how education levels affect income, unemployment rates, and more.

  • Master's degree or higher
    3.63%
  • Bachelor's degree
    18.26%
  • Some college or associate's degree
    6.54%
  • High school diploma or equivalent
    69.14%
  • Less than high school diploma
    2.42%

Employment

Employment rates are all based around the total population in New London that are over the age of 16.

The total population of New London over the age of 16 is 4,406.

Of those people, a total of 63.30% are working or actively looking for work. This is called the labor force participation rate.

The participation rate is a useful market measure because it shows the relative amount of labor resources available to the economy.

The employment to total population rate in New London is 62.00%.

Employment by Age

We can look at the employment rates by age to see how it compares to the overall employment rate.

Age Population Participation Unemployment Rate
16 to 19 years 381 37.50% 28.70%
20 to 24 years 466 83.00% 0.00%
25 to 29 years 177 100.00% 0.00%
30 to 34 years 327 96.30% 0.00%
35 to 44 years 893 79.50% 0.00%
45 to 54 years 437 93.10% 0.00%
55 to 59 years 577 70.20% 0.00%
60 to 64 years 261 54.80% 10.50%
65 to 74 years 522 19.50% 0.00%
75 years and over 365 0.00% 0.00%

Employment by Race

Another very interesting employment statistic we can look at is the employment and unemployment rates by race in New London. The table below shows the rates for each of the ethnicity groups types defined by the US Census Bureau.

Age Population Participation Unemployment Rate
White 4,185 64.20% 2.10%
Black or African American 21 66.70% 0.00%
American Indian and Alaska Native 0 0.00% 0.00%
Asian 0 0.00% 0.00%
Native Hawaiian and Other Pacific Islander 0 0.00% 0.00%
Other 84 65.50% 0.00%
Two or more races 116 27.60% 0.00%
Hispanic or Latino 136 61.00% 0.00%
Not Hispanic or Latino 4,170 64.50% 2.10%

Occupations

In this section we can look at the most common occupations in New London as well as the gender breakdown and earnings of them.

The total population of civilian employees that are 16 years old or older in New London is 2,733, with median earnings of $40,591.00.

Women in New London, Wisconsin earning approximately 70.00% of the men's earnings.

Population Earnings
Total 2,733 $40,591.00
Male 1,409 $50,332.00
Female 1,324 $35,242.00

Occupations by Category

In the table below, we can break down the population and earnings even further by occupation. The list of occupation categories below will show you how many people are employed in each category and the median earnings of each profession.

Occupation Employed Earnings
Management 268 $71,652.00
Business and Financial 89 $44,583.00
Computer and Mathematical 25 $0.00
Architecture and Engineering 26 $0.00
Life, Physical, and Social Science 0 $0.00
Community and Social Service 29 $0.00
Legal 0 $0.00
Educational and Library 83 $56,875.00
Arts, Design, Entertainment, Sports, and Media 72 $0.00
Healthcare Practitioners 46 $49,063.00
Healthcare Support 138 $30,870.00
Firefighters and Protective Service 0 $0.00
Law Enforcement 29 $0.00
Food Preparation and Serving 130 $17,935.00
Building and Grounds Cleaning 65 $0.00
Personal Care and Service 117 $2,499.00
Sales 224 $31,855.00
Office and Administrative Support 350 $35,112.00
Farming, Fishing, and Forestry 0 $0.00
Construction and Extraction 91 $42,473.00
Installation, Maintenance, and Repair 98 $49,219.00
Production 563 $52,616.00
Transportation and Material Moving 112 $39,873.00

Occupations by Gender

The table below shows the same occupations from the list above, but we have split them by male and female to see how many male and females work in each occupation, the median earnings, and the male to female ratio of earnings.

That last metric is important because it can be used to look at the gender pay gap between men and women.

Occupation Male Female
Population Earnings Population Earnings
Management 118 $85,750.00 150 $71,116.00
Business and Financial 42 $61,071.00 47 $38,482.00
Computer and Mathematical 25 $0.00 0 $0.00
Architecture and Engineering 12 $0.00 14 $0.00
Life, Physical, and Social Science 0 $0.00 0 $0.00
Community and Social Service 0 $0.00 29 $0.00
Legal 0 $0.00 0 $0.00
Educational and Library 30 $0.00 53 $57,411.00
Arts, Design, Entertainment, Sports, and Media 17 $0.00 55 $0.00
Healthcare Practitioners 0 $0.00 46 $49,063.00
Healthcare Support 51 $0.00 87 $32,137.00
Firefighters and Protective Service 0 $0.00 0 $0.00
Law Enforcement 29 $0.00 0 $0.00
Food Preparation and Serving 0 $0.00 130 $17,935.00
Building and Grounds Cleaning 51 $0.00 14 $0.00
Personal Care and Service 15 $0.00 102 $2,499.00
Sales 94 $57,602.00 130 $15,577.00
Office and Administrative Support 50 $6,736.00 300 $35,560.00
Farming, Fishing, and Forestry 0 $0.00 0 $0.00
Construction and Extraction 91 $42,473.00 0 $0.00
Installation, Maintenance, and Repair 98 $49,219.00 0 $0.00
Production 436 $53,611.00 127 $31,442.00
Transportation and Material Moving 112 $39,873.00 0 $0.00

Households and Family Size

A household defined bu the US Census Bureau is a group of people who occupy a housing unit. A housing unit is a house, apartment, mobile home, group of rooms, or single room occupied as separate living quarters.

There are currently 2,392 households in New London, with an average household size of 2.31 people.

A family is defined as a group of two or more people related by birth, marriage, or adoption who live together in the same household.

There are 1,401 families in New London with an average family size of 2.99 people.

Households by Marital Status

The four categories of household by marital status are:

  • Married-couple family
  • Male householder with no spouse present
  • Female household with no spouse present
  • Nonfamily household

The table below shows the total number of households and families, with the average sizes of each.

Married Male Female Nonfamily
Total Households 857 284 260 991
Average Household Size 3.36 2.3 3.57 1.08
Total Families 857 284 260 0
Average Household Size 3.29 1.91 3.19 0

Poverty

Of the 1,401 families in New London, 10.20% are considered to be below the poverty threshold.

The table below shows the latest poverty thresholds in New London:

Household Size Poverty Threshold
1 Person $14,580.00
2 People $19,720.00
3 People $24,860.00
4 People $30,000.00
5 People $35,140.00
6 People $40,280.00
7 People $45,420.00
8 People $50,560.00

Housing

There are 2,522 housing units in New London, Wisconsin.

The table below shows the split between occupied and vacant units:

Total Percentage
Occupied 2,392 94.85%
Vacant 130 5.15%

38.74% of the total 2,522 housing units in New London are rental units. This is approximately 977 properties.

For owner-occupied housing units, a total of 1,395 are occupied by the owner - or 55.31% of the total.

Rental Rates

The median rent for a property in New London is $850.00.

In the chart below, we can look at the number of rental properties in New London that fall into a particular rent range. These can then be used to compare with other areas, or to see how they have changed over time.

  • No rent paid
    20
  • Less than $500
    108
  • $500 to $999
    614
  • $1,000 to $1,499
    204
  • $1,500 to $1,999
    1
  • $2,000 to $2,499
    0
  • $2,500 to $2,999
    0
  • $3,000 or more
    50

Property Value

The median value of a property in New London is $136,100.00.

Just like with rental rates, we can look at the number of properties in New London that fall into a particular value range.

  • Less than $50,000
    196
  • $50,000 to $99,999
    126
  • $100,000 to $149,999
    549
  • $150,000 to $199,999
    285
  • $200,000 to $299,999
    159
  • $300,000 to $499,999
    65
  • $500,000 to $999,999
    0
  • $1,000,000 or more
    15

Property Age

We can also look at the age of properties in New London. The chart below shows the number of properties in New London that fall into a particular age range.

  • 1939 or earlier
    401
  • 1940 to 1949
    112
  • 1950 to 1959
    328
  • 1960 to 1969
    427
  • 1970 to 1979
    352
  • 1980 to 1989
    343
  • 1990 to 1999
    335
  • 2000 to 2009
    168
  • 2010 to 2013
    56
  • 2014 or later
    0

Vehicles per Household

The number of vehicles available per household can be a good indicator of the level of affluence in an area. The chart below shows the number of households in New London that have a particular number of vehicles available.

  • No vehicles available
    168
  • 1 vehicle available
    857
  • 2 vehicles available
    740
  • 3 or more vehicles available
    627

Commuting to Work

In this section, we can also look at how people in New London get to work. The chart below shows the number of people in New London that commute to work in a particular way.

24.9 minutes is the average travel time to work for people in New London.

These commute times can be compared to other date like income and educational levels to see how they relate to each other and if there are any trends in the data that might suggest a correlation.

  • Less than 5 minutes
    261
  • 5 to 9 minutes
    486
  • 10 to 14 minutes
    190
  • 15 to 19 minutes
    175
  • 20 to 24 minutes
    139
  • 25 to 29 minutes
    90
  • 30 to 34 minutes
    458
  • 35 to 39 minutes
    315
  • 40 to 44 minutes
    160
  • 45 to 59 minutes
    71
  • 60 to 89 minutes
    28
  • 90 or more minutes
    86

Summary

We've covered a LOT of demographic and population data for New London, Wisconsin in this article! Hopefully you have found it very useful in your research of the area.

If you use any of the data found on this page, please consider linking back to USPopulation.org as the source and if you have any feedback or data requests, click here to contact us.