Onalaska, La Crosse County, Wisconsin Population and Demographics

In this article, we'll explore the population statistics for Onalaska, Wisconsin, including popular demographics data like median age, number of households, household income, gender, employment and unemployment rates, occupations, religion, and more.

We are using the latest American Community Survey (ACS) 5-Year survey data from the US Census Bureau, which is accurate up to 2021.

Table of Contents

Population

There is a lot of data that lets us see how many people live in Onalaska, Wisconsin. The most basic data is the total population, which is the total number of people living in Onalaska, Wisconsin. The estimated population of Onalaska, Wisconsin is 5,788 people, with a median age of 44.1.

We can look at the total population in Onalaska over the last 5 years to see how much it has changed.

Year Population Change 5-Year Change
2021
5,788
+0.38%
+1.72%
2020
5,766
+0.52%
-
2019
5,736
+0.09%
-
2018
5,731
+0.72%
-
2017
5,690
- -

Population of Onalaska, Wisconsin by Race and Ethnicity

We can also look at how the population has changed over the last 5 years by each of the race/ethnicity types as defined by the US Census Bureau.

Race 2021 2017 Change
White
94.9%
93%
+2.04%
Black/African American
1%
2.6%
-61.54%
Native
0.8%
0.9%
-11.11%
Hispanic
1.4%
0.4%
+250.00%
Asian
1.7%
1.6%
+6.25%
Hawaiian/Pacific Islander
0%
0%
0.00%
Two Or More Races
0.1%
1.4%
-92.86%
Other
0%
0%
0.00%

This data can be very important for a number of reasons, including social and economic research, planning and development, and marketing to a multi-cultural population.

Note that the Native group includes both Native American and Alaskan Native people.

Population of Onalaska, Wisconsin by Age and Gender

The age and gender of a population is another interesting demographic statistic because it lets us track trends in the population over time. For example, we can see how the population has changed over the last 5 years by median age as a total, and also by male and female.

Year Total Male Female
2021 44.1 -2.22% 42.9 +0.47% 45.5 -3.19%
2020 45.1 +7.13% 42.7 +6.48% 47 +7.06%
2019 42.1 +3.95% 40.1 +3.62% 43.9 +4.77%
2018 40.5 -3.34% 38.7 -4.44% 41.9 -2.78%
2017 41.9 - 40.5 - 43.1 -

The median age of Onalaska, Wisconsin gives you an idea of the age distribution, with half of the population being older than the median age and half being younger.

This can then be used to infer and compare against birth rates, parent ages, and more metrics to understand the population. For example, an increasing median age indicates an aging population, which can be a sign of a declining population in terms of birth rates and workforce participation.

Age 2021 2017
(Years) Male Female Male Female
0 to 9 372 -29.18% 343 +37.74% 260 466
10 to 19 545 -5.15% 416 -32.74% 506 287
20 to 29 211 +11.53% 229 +13.04% 227 254
30 to 39 333 -5.71% 282 +9.51% 313 295
40 to 49 394 -7.69% 337 +13.94% 359 386
50 to 59 549 -25.04% 478 -14.04% 406 394
60 to 69 387 +35.97% 428 +21.38% 544 515
70+ 178 +28.13% 208 +67.52% 225 351

Median Household Income

The latest median household income of Onalaska, Wisconsin is $105,269.00.

In simple terms, the median income is the middle income of a group of people. Half of the people in the group make more than the median income, and half make less. The median income is a good indicator of the overall income of a group of people, and can be used to compare against other metrics such as the average income, per capita income, and more.

Median Income by Age

We can also look at the median income by age to see how the median income varies by age, and how it compares to the overall median income for Onalaska.

  • Under 25
    $0.00
  • 25 to 44
    $113,194.00
  • 45 to 64
    $108,971.00
  • 65 and over
    $73,889.00

Average Household Income

Whenever we ask what is the average household income in Onalaska, we are actually talking about the mean household income.

This is calculated by adding up all the incomes of all the households in Onalaska, and then dividing that number by the total number of households. This is a good way to get a general idea of the average income of a group of people, but it can be skewed by a very high or very low incomes.

The average household income of Onalaska, Wisconsin is currently $112,540.00.

In terms of accurately summarizing income at a geographic level, the median income is a better metric than the average income because it isn't affected by a small number of very high or very low incomes.

If you had an area where the average income was greater than the median, it can mean that there is significant income inequality, with income being concentrated in a small number of wealthy households.

9.84% of households in Onalaska are classed as high income households (making $200,000+ per year).

Household Income Tiers

The US Census Bureau divides households into income tiers based on the median income for the area. This is a good way to compare the income of Onalaska against other areas.

  • Less than $24,999
    8.71%
  • $25,000 to $49,999
    10.38%
  • $50,000 to $74,999
    13.36%
  • $75,000 to $99,999
    15.80%
  • $100,000 to $149,999
    31.42%
  • $150,000 to $199,999
    10.47%
  • $200,000 or more
    9.84%

Per Capita Income

The per capita income in Onalaska is $43,555.00.

Per capita income is the average income of a person in a given area. It is calculated by dividing the total income of Onalaska by the total population of Onalaska.

This is different from the average or mean income because it includes and accounts for all people in Onalaska, Wisconsin, including people like children, the elderly, unemployed people, retired people, and more.

Education Levels

We can also look at the education levels in Onalaska to see how many people have a high school degree, a bachelor's degree, or a graduate degree.

Educational attainment is a good indicator of the overall education level of a population, and can be used to compare against other metrics such as the average income, per capita income, and more to see how education levels affect income, unemployment rates, and more.

  • Master's degree or higher
    21.54%
  • Bachelor's degree
    43.76%
  • Some college or associate's degree
    9.82%
  • High school diploma or equivalent
    23.33%
  • Less than high school diploma
    1.56%

Employment

Employment rates are all based around the total population in Onalaska that are over the age of 16.

The total population of Onalaska over the age of 16 is 4,591.

Of those people, a total of 72.70% are working or actively looking for work. This is called the labor force participation rate.

The participation rate is a useful market measure because it shows the relative amount of labor resources available to the economy.

The employment to total population rate in Onalaska is 71.30%.

Employment by Age

We can look at the employment rates by age to see how it compares to the overall employment rate.

Age Population Participation Unemployment Rate
16 to 19 years 322 63.00% 9.40%
20 to 24 years 95 83.20% 8.90%
25 to 29 years 386 90.70% 0.00%
30 to 34 years 167 91.00% 0.00%
35 to 44 years 798 96.60% 3.10%
45 to 54 years 770 94.00% 0.00%
55 to 59 years 418 92.60% 2.10%
60 to 64 years 573 71.90% 0.00%
65 to 74 years 853 30.00% 2.00%
75 years and over 209 1.40% 0.00%

Employment by Race

Another very interesting employment statistic we can look at is the employment and unemployment rates by race in Onalaska. The table below shows the rates for each of the ethnicity groups types defined by the US Census Bureau.

Age Population Participation Unemployment Rate
White 4,472 72.40% 1.40%
Black or African American 30 100.00% 63.30%
American Indian and Alaska Native 19 0.00% 0.00%
Asian 62 100.00% 0.00%
Native Hawaiian and Other Pacific Islander 0 0.00% 0.00%
Other 1 100.00% 0.00%
Two or more races 7 85.70% 0.00%
Hispanic or Latino 52 100.00% 0.00%
Not Hispanic or Latino 4,421 72.10% 1.40%

Occupations

In this section we can look at the most common occupations in Onalaska as well as the gender breakdown and earnings of them.

The total population of civilian employees that are 16 years old or older in Onalaska is 3,274, with median earnings of $48,902.00.

Women in Onalaska, Wisconsin earning approximately 65.30% of the men's earnings.

Population Earnings
Total 3,274 $48,902.00
Male 1,662 $57,692.00
Female 1,612 $37,689.00

Occupations by Category

In the table below, we can break down the population and earnings even further by occupation. The list of occupation categories below will show you how many people are employed in each category and the median earnings of each profession.

Occupation Employed Earnings
Management 346 $92,000.00
Business and Financial 181 $54,659.00
Computer and Mathematical 71 $127,788.00
Architecture and Engineering 70 $81,071.00
Life, Physical, and Social Science 35 $105,313.00
Community and Social Service 69 $53,622.00
Legal 7 $0.00
Educational and Library 410 $44,951.00
Arts, Design, Entertainment, Sports, and Media 67 $32,813.00
Healthcare Practitioners 241 $54,688.00
Healthcare Support 63 $14,250.00
Firefighters and Protective Service 24 $0.00
Law Enforcement 106 $68,854.00
Food Preparation and Serving 155 $9,539.00
Building and Grounds Cleaning 108 $37,778.00
Personal Care and Service 14 $7,000.00
Sales 291 $30,781.00
Office and Administrative Support 245 $35,855.00
Farming, Fishing, and Forestry 5 $0.00
Construction and Extraction 109 $48,477.00
Installation, Maintenance, and Repair 208 $59,063.00
Production 158 $38,929.00
Transportation and Material Moving 167 $89,375.00

Occupations by Gender

The table below shows the same occupations from the list above, but we have split them by male and female to see how many male and females work in each occupation, the median earnings, and the male to female ratio of earnings.

That last metric is important because it can be used to look at the gender pay gap between men and women.

Occupation Male Female
Population Earnings Population Earnings
Management 88 $101,324.00 258 $91,100.00
Business and Financial 80 $66,406.00 101 $48,988.00
Computer and Mathematical 71 $127,788.00 0 $0.00
Architecture and Engineering 56 $37,414.00 14 $0.00
Life, Physical, and Social Science 20 $0.00 15 $0.00
Community and Social Service 6 $0.00 63 $53,814.00
Legal 0 $0.00 7 $0.00
Educational and Library 90 $59,527.00 320 $42,745.00
Arts, Design, Entertainment, Sports, and Media 24 $0.00 43 $12,337.00
Healthcare Practitioners 18 $0.00 223 $53,884.00
Healthcare Support 20 $0.00 43 $27,708.00
Firefighters and Protective Service 9 $0.00 15 $0.00
Law Enforcement 106 $68,854.00 0 $0.00
Food Preparation and Serving 22 $0.00 133 $9,145.00
Building and Grounds Cleaning 97 $34,375.00 11 $0.00
Personal Care and Service 6 $0.00 8 $0.00
Sales 191 $38,194.00 100 $18,676.00
Office and Administrative Support 54 $64,500.00 191 $33,224.00
Farming, Fishing, and Forestry 5 $0.00 0 $0.00
Construction and Extraction 109 $48,477.00 0 $0.00
Installation, Maintenance, and Repair 208 $59,063.00 0 $0.00
Production 127 $46,250.00 31 $0.00
Transportation and Material Moving 167 $89,375.00 0 $0.00

Households and Family Size

A household defined bu the US Census Bureau is a group of people who occupy a housing unit. A housing unit is a house, apartment, mobile home, group of rooms, or single room occupied as separate living quarters.

There are currently 2,215 households in Onalaska, with an average household size of 2.61 people.

A family is defined as a group of two or more people related by birth, marriage, or adoption who live together in the same household.

There are 1,773 families in Onalaska with an average family size of 2.98 people.

Households by Marital Status

The four categories of household by marital status are:

  • Married-couple family
  • Male householder with no spouse present
  • Female household with no spouse present
  • Nonfamily household

The table below shows the total number of households and families, with the average sizes of each.

Married Male Female Nonfamily
Total Households 1,643 40 90 442
Average Household Size 3 2.48 3.03 1.07
Total Families 1,643 40 90 0
Average Household Size 3 2.48 2.9 0

Poverty

Of the 1,773 families in Onalaska, 0.60% are considered to be below the poverty threshold.

The table below shows the latest poverty thresholds in Onalaska:

Household Size Poverty Threshold
1 Person $14,580.00
2 People $19,720.00
3 People $24,860.00
4 People $30,000.00
5 People $35,140.00
6 People $40,280.00
7 People $45,420.00
8 People $50,560.00

Housing

There are 2,320 housing units in Onalaska, Wisconsin.

The table below shows the split between occupied and vacant units:

Total Percentage
Occupied 2,215 95.47%
Vacant 105 4.53%

4.22% of the total 2,320 housing units in Onalaska are rental units. This is approximately 98 properties.

For owner-occupied housing units, a total of 2,106 are occupied by the owner - or 90.78% of the total.

Rental Rates

The median rent for a property in Onalaska is $1,000.00.

In the chart below, we can look at the number of rental properties in Onalaska that fall into a particular rent range. These can then be used to compare with other areas, or to see how they have changed over time.

  • No rent paid
    11
  • Less than $500
    14
  • $500 to $999
    35
  • $1,000 to $1,499
    49
  • $1,500 to $1,999
    0
  • $2,000 to $2,499
    0
  • $2,500 to $2,999
    0
  • $3,000 or more
    0

Property Value

The median value of a property in Onalaska is $252,600.00.

Just like with rental rates, we can look at the number of properties in Onalaska that fall into a particular value range.

  • Less than $50,000
    42
  • $50,000 to $99,999
    24
  • $100,000 to $149,999
    231
  • $150,000 to $199,999
    404
  • $200,000 to $299,999
    666
  • $300,000 to $499,999
    629
  • $500,000 to $999,999
    84
  • $1,000,000 or more
    26

Property Age

We can also look at the age of properties in Onalaska. The chart below shows the number of properties in Onalaska that fall into a particular age range.

  • 1939 or earlier
    63
  • 1940 to 1949
    31
  • 1950 to 1959
    195
  • 1960 to 1969
    182
  • 1970 to 1979
    628
  • 1980 to 1989
    256
  • 1990 to 1999
    394
  • 2000 to 2009
    394
  • 2010 to 2013
    177
  • 2014 or later
    0

Vehicles per Household

The number of vehicles available per household can be a good indicator of the level of affluence in an area. The chart below shows the number of households in Onalaska that have a particular number of vehicles available.

  • No vehicles available
    20
  • 1 vehicle available
    454
  • 2 vehicles available
    1,081
  • 3 or more vehicles available
    660

Commuting to Work

In this section, we can also look at how people in Onalaska get to work. The chart below shows the number of people in Onalaska that commute to work in a particular way.

21.2 minutes is the average travel time to work for people in Onalaska.

These commute times can be compared to other date like income and educational levels to see how they relate to each other and if there are any trends in the data that might suggest a correlation.

  • Less than 5 minutes
    47
  • 5 to 9 minutes
    344
  • 10 to 14 minutes
    517
  • 15 to 19 minutes
    466
  • 20 to 24 minutes
    565
  • 25 to 29 minutes
    260
  • 30 to 34 minutes
    270
  • 35 to 39 minutes
    92
  • 40 to 44 minutes
    77
  • 45 to 59 minutes
    77
  • 60 to 89 minutes
    88
  • 90 or more minutes
    22

Summary

We've covered a LOT of demographic and population data for Onalaska, Wisconsin in this article! Hopefully you have found it very useful in your research of the area.

If you use any of the data found on this page, please consider linking back to USPopulation.org as the source and if you have any feedback or data requests, click here to contact us.