Branson, Stone County, Taney County, Missouri Population and Demographics

In this article, we'll explore the population statistics for Branson, Missouri, including popular demographics data like median age, number of households, household income, gender, employment and unemployment rates, occupations, religion, and more.

We are using the latest American Community Survey (ACS) 5-Year survey data from the US Census Bureau, which is accurate up to 2021.

Table of Contents

Population

There is a lot of data that lets us see how many people live in Branson, Missouri. The most basic data is the total population, which is the total number of people living in Branson, Missouri. The estimated population of Branson, Missouri is 12,579 people, with a median age of 39.6.

We can look at the total population in Branson over the last 5 years to see how much it has changed.

Year Population Change 5-Year Change
2021
12,579
+9.14%
+12.03%
2020
11,526
+0.96%
-
2019
11,416
+0.63%
-
2018
11,345
+1.04%
-
2017
11,228
- -

Population of Branson, Missouri by Race and Ethnicity

We can also look at how the population has changed over the last 5 years by each of the race/ethnicity types as defined by the US Census Bureau.

Race 2021 2017 Change
White
75.1%
81.2%
-7.51%
Black/African American
5.5%
3.5%
+57.14%
Native
0.3%
0.4%
-25.00%
Hispanic
15.3%
9.4%
+62.77%
Asian
1.9%
2.2%
-13.64%
Hawaiian/Pacific Islander
0%
0%
0.00%
Two Or More Races
1.5%
2.8%
-46.43%
Other
0.3%
0.4%
-25.00%

This data can be very important for a number of reasons, including social and economic research, planning and development, and marketing to a multi-cultural population.

Note that the Native group includes both Native American and Alaskan Native people.

Population of Branson, Missouri by Age and Gender

The age and gender of a population is another interesting demographic statistic because it lets us track trends in the population over time. For example, we can see how the population has changed over the last 5 years by median age as a total, and also by male and female.

Year Total Male Female
2021 39.6 +1.8% 36.8 +3.66% 40.9 -4.66%
2020 38.9 -4.19% 35.5 -7.07% 42.9 +0.23%
2019 40.6 -2.87% 38.2 -1.55% 42.8 -4.04%
2018 41.8 -0.24% 38.8 +0.26% 44.6 +0.22%
2017 41.9 - 38.7 - 44.5 -

The median age of Branson, Missouri gives you an idea of the age distribution, with half of the population being older than the median age and half being younger.

This can then be used to infer and compare against birth rates, parent ages, and more metrics to understand the population. For example, an increasing median age indicates an aging population, which can be a sign of a declining population in terms of birth rates and workforce participation.

Age 2021 2017
(Years) Male Female Male Female
0 to 9 625 -13.84% 682 +20.39% 534 826
10 to 19 670 +29.58% 471 +57.51% 869 739
20 to 29 721 -0.98% 893 +27.96% 706 1,153
30 to 39 591 +37.89% 665 2.96% 841 663
40 to 49 620 -45.99% 790 -30.77% 378 573
50 to 59 626 -6% 604 +54.95% 561 950
60 to 69 605 -20.12% 874 +14.1% 460 975
70+ 709 +51.44% 1,082 +15.03% 1,125 1,226

Median Household Income

The latest median household income of Branson, Missouri is $45,669.00.

In simple terms, the median income is the middle income of a group of people. Half of the people in the group make more than the median income, and half make less. The median income is a good indicator of the overall income of a group of people, and can be used to compare against other metrics such as the average income, per capita income, and more.

Median Income by Age

We can also look at the median income by age to see how the median income varies by age, and how it compares to the overall median income for Branson.

  • Under 25
    $52,000.00
  • 25 to 44
    $42,922.00
  • 45 to 64
    $57,143.00
  • 65 and over
    $40,727.00

Average Household Income

Whenever we ask what is the average household income in Branson, we are actually talking about the mean household income.

This is calculated by adding up all the incomes of all the households in Branson, and then dividing that number by the total number of households. This is a good way to get a general idea of the average income of a group of people, but it can be skewed by a very high or very low incomes.

The average household income of Branson, Missouri is currently $65,444.00.

In terms of accurately summarizing income at a geographic level, the median income is a better metric than the average income because it isn't affected by a small number of very high or very low incomes.

If you had an area where the average income was greater than the median, it can mean that there is significant income inequality, with income being concentrated in a small number of wealthy households.

3.25% of households in Branson are classed as high income households (making $200,000+ per year).

Household Income Tiers

The US Census Bureau divides households into income tiers based on the median income for the area. This is a good way to compare the income of Branson against other areas.

  • Less than $24,999
    26.71%
  • $25,000 to $49,999
    26.47%
  • $50,000 to $74,999
    21.64%
  • $75,000 to $99,999
    11.17%
  • $100,000 to $149,999
    8.33%
  • $150,000 to $199,999
    2.44%
  • $200,000 or more
    3.25%

Per Capita Income

The per capita income in Branson is $27,988.00.

Per capita income is the average income of a person in a given area. It is calculated by dividing the total income of Branson by the total population of Branson.

This is different from the average or mean income because it includes and accounts for all people in Branson, Missouri, including people like children, the elderly, unemployed people, retired people, and more.

Education Levels

We can also look at the education levels in Branson to see how many people have a high school degree, a bachelor's degree, or a graduate degree.

Educational attainment is a good indicator of the overall education level of a population, and can be used to compare against other metrics such as the average income, per capita income, and more to see how education levels affect income, unemployment rates, and more.

  • Master's degree or higher
    5.52%
  • Bachelor's degree
    25.61%
  • Some college or associate's degree
    19.57%
  • High school diploma or equivalent
    43.43%
  • Less than high school diploma
    5.87%

Employment

Employment rates are all based around the total population in Branson that are over the age of 16.

The total population of Branson over the age of 16 is 10,080.

Of those people, a total of 59.80% are working or actively looking for work. This is called the labor force participation rate.

The participation rate is a useful market measure because it shows the relative amount of labor resources available to the economy.

The employment to total population rate in Branson is 57.90%.

Employment by Age

We can look at the employment rates by age to see how it compares to the overall employment rate.

Age Population Participation Unemployment Rate
16 to 19 years 469 20.70% 0.00%
20 to 24 years 968 91.90% 1.80%
25 to 29 years 891 87.10% 1.70%
30 to 34 years 799 83.10% 4.50%
35 to 44 years 1,209 88.00% 1.40%
45 to 54 years 1,344 81.10% 6.10%
55 to 59 years 614 81.80% 6.40%
60 to 64 years 703 49.20% 1.70%
65 to 74 years 1,816 27.10% 2.20%
75 years and over 1,267 8.60% 0.00%

Employment by Race

Another very interesting employment statistic we can look at is the employment and unemployment rates by race in Branson. The table below shows the rates for each of the ethnicity groups types defined by the US Census Bureau.

Age Population Participation Unemployment Rate
White 8,827 57.80% 3.00%
Black or African American 595 84.50% 0.00%
American Indian and Alaska Native 33 39.40% 0.00%
Asian 175 55.40% 0.00%
Native Hawaiian and Other Pacific Islander 5 0.00% 0.00%
Other 183 90.20% 21.80%
Two or more races 262 55.70% 0.00%
Hispanic or Latino 960 81.70% 0.80%
Not Hispanic or Latino 8,180 55.60% 3.40%

Occupations

In this section we can look at the most common occupations in Branson as well as the gender breakdown and earnings of them.

The total population of civilian employees that are 16 years old or older in Branson is 5,835, with median earnings of $27,656.00.

Women in Branson, Missouri earning approximately 91.70% of the men's earnings.

Population Earnings
Total 5,835 $27,656.00
Male 2,804 $29,297.00
Female 3,031 $26,866.00

Occupations by Category

In the table below, we can break down the population and earnings even further by occupation. The list of occupation categories below will show you how many people are employed in each category and the median earnings of each profession.

Occupation Employed Earnings
Management 632 $40,260.00
Business and Financial 229 $29,952.00
Computer and Mathematical 34 $77,083.00
Architecture and Engineering 79 $29,399.00
Life, Physical, and Social Science 0 $0.00
Community and Social Service 52 $33,673.00
Legal 0 $0.00
Educational and Library 425 $32,526.00
Arts, Design, Entertainment, Sports, and Media 445 $29,148.00
Healthcare Practitioners 145 $39,967.00
Healthcare Support 350 $25,906.00
Firefighters and Protective Service 25 $0.00
Law Enforcement 37 $36,750.00
Food Preparation and Serving 613 $28,458.00
Building and Grounds Cleaning 219 $10,982.00
Personal Care and Service 350 $20,208.00
Sales 711 $22,517.00
Office and Administrative Support 702 $18,690.00
Farming, Fishing, and Forestry 0 $0.00
Construction and Extraction 93 $28,155.00
Installation, Maintenance, and Repair 75 $49,702.00
Production 306 $55,000.00
Transportation and Material Moving 118 $22,138.00

Occupations by Gender

The table below shows the same occupations from the list above, but we have split them by male and female to see how many male and females work in each occupation, the median earnings, and the male to female ratio of earnings.

That last metric is important because it can be used to look at the gender pay gap between men and women.

Occupation Male Female
Population Earnings Population Earnings
Management 384 $38,850.00 248 $41,842.00
Business and Financial 80 $41,000.00 149 $29,087.00
Computer and Mathematical 27 $115,250.00 7 $0.00
Architecture and Engineering 79 $29,399.00 0 $0.00
Life, Physical, and Social Science 0 $0.00 0 $0.00
Community and Social Service 13 $0.00 39 $0.00
Legal 0 $0.00 0 $0.00
Educational and Library 156 $0.00 269 $33,890.00
Arts, Design, Entertainment, Sports, and Media 177 $42,962.00 268 $26,914.00
Healthcare Practitioners 35 $61,528.00 110 $38,816.00
Healthcare Support 73 $0.00 277 $26,477.00
Firefighters and Protective Service 25 $0.00 0 $0.00
Law Enforcement 37 $36,750.00 0 $0.00
Food Preparation and Serving 297 $27,656.00 316 $28,485.00
Building and Grounds Cleaning 157 $2,499.00 62 $19,028.00
Personal Care and Service 227 $30,347.00 123 $9,441.00
Sales 220 $23,630.00 491 $20,110.00
Office and Administrative Support 108 $25,156.00 594 $18,476.00
Farming, Fishing, and Forestry 0 $0.00 0 $0.00
Construction and Extraction 93 $28,155.00 0 $0.00
Installation, Maintenance, and Repair 54 $48,452.00 21 $0.00
Production 263 $55,446.00 43 $18,224.00
Transportation and Material Moving 117 $22,120.00 1 $0.00

Households and Family Size

A household defined bu the US Census Bureau is a group of people who occupy a housing unit. A housing unit is a house, apartment, mobile home, group of rooms, or single room occupied as separate living quarters.

There are currently 5,051 households in Branson, with an average household size of 2.45 people.

A family is defined as a group of two or more people related by birth, marriage, or adoption who live together in the same household.

There are 2,945 families in Branson with an average family size of 3.11 people.

Households by Marital Status

The four categories of household by marital status are:

  • Married-couple family
  • Male householder with no spouse present
  • Female household with no spouse present
  • Nonfamily household

The table below shows the total number of households and families, with the average sizes of each.

Married Male Female Nonfamily
Total Households 2,149 196 600 2,106
Average Household Size 3.06 6 3.03 1.33
Total Families 2,149 196 600 0
Average Household Size 2.99 5.39 2.8 0

Poverty

Of the 2,945 families in Branson, 19.30% are considered to be below the poverty threshold.

The table below shows the latest poverty thresholds in Branson:

Household Size Poverty Threshold
1 Person $14,580.00
2 People $19,720.00
3 People $24,860.00
4 People $30,000.00
5 People $35,140.00
6 People $40,280.00
7 People $45,420.00
8 People $50,560.00

Housing

There are 8,354 housing units in Branson, Missouri.

The table below shows the split between occupied and vacant units:

Total Percentage
Occupied 5,051 60.46%
Vacant 3,303 39.54%

30.54% of the total 8,354 housing units in Branson are rental units. This is approximately 2,551 properties.

For owner-occupied housing units, a total of 2,355 are occupied by the owner - or 28.19% of the total.

Rental Rates

The median rent for a property in Branson is $919.00.

In the chart below, we can look at the number of rental properties in Branson that fall into a particular rent range. These can then be used to compare with other areas, or to see how they have changed over time.

  • No rent paid
    145
  • Less than $500
    199
  • $500 to $999
    1,703
  • $1,000 to $1,499
    484
  • $1,500 to $1,999
    8
  • $2,000 to $2,499
    157
  • $2,500 to $2,999
    0
  • $3,000 or more
    0

Property Value

The median value of a property in Branson is $170,800.00.

Just like with rental rates, we can look at the number of properties in Branson that fall into a particular value range.

  • Less than $50,000
    65
  • $50,000 to $99,999
    306
  • $100,000 to $149,999
    509
  • $150,000 to $199,999
    490
  • $200,000 to $299,999
    484
  • $300,000 to $499,999
    402
  • $500,000 to $999,999
    68
  • $1,000,000 or more
    31

Property Age

We can also look at the age of properties in Branson. The chart below shows the number of properties in Branson that fall into a particular age range.

  • 1939 or earlier
    59
  • 1940 to 1949
    114
  • 1950 to 1959
    335
  • 1960 to 1969
    313
  • 1970 to 1979
    609
  • 1980 to 1989
    945
  • 1990 to 1999
    3,275
  • 2000 to 2009
    1,860
  • 2010 to 2013
    844
  • 2014 or later
    0

Vehicles per Household

The number of vehicles available per household can be a good indicator of the level of affluence in an area. The chart below shows the number of households in Branson that have a particular number of vehicles available.

  • No vehicles available
    321
  • 1 vehicle available
    2,204
  • 2 vehicles available
    1,868
  • 3 or more vehicles available
    658

Commuting to Work

In this section, we can also look at how people in Branson get to work. The chart below shows the number of people in Branson that commute to work in a particular way.

17.5 minutes is the average travel time to work for people in Branson.

These commute times can be compared to other date like income and educational levels to see how they relate to each other and if there are any trends in the data that might suggest a correlation.

  • Less than 5 minutes
    146
  • 5 to 9 minutes
    580
  • 10 to 14 minutes
    1,014
  • 15 to 19 minutes
    1,680
  • 20 to 24 minutes
    744
  • 25 to 29 minutes
    129
  • 30 to 34 minutes
    617
  • 35 to 39 minutes
    36
  • 40 to 44 minutes
    37
  • 45 to 59 minutes
    86
  • 60 to 89 minutes
    71
  • 90 or more minutes
    17

Summary

We've covered a LOT of demographic and population data for Branson, Missouri in this article! Hopefully you have found it very useful in your research of the area.

If you use any of the data found on this page, please consider linking back to USPopulation.org as the source and if you have any feedback or data requests, click here to contact us.